Culinary Creative Production

San Antonio, TX  | La Familia Cortez Restaurants & Pollos Los Norteños

As an independent creative, I expanded my work into the culinary and hospitality space, partnering with businesses to connect with their audiences through bilingual content strategy, video production and digital marketing in both English and Spanish.

Through ARELGI LLC and my creator platform @ARELGI, I worked both behind and in front of the camera—combining concept development, production, on-camera talent, voiceover, and social-first storytelling to create engaging campaigns tailored to each brand’s identity and audience.

Beyond creative execution, my work was designed to drive measurable business impact. Select collaborations generated up to 10X return on investment, demonstrating how strategic, culturally relevant content can translate audience engagement into meaningful results for local businesses.

My portfolio includes campaign work, client testimonials, restaurant features, and culinary experiences developed with San Antonio hospitality brands, including La Familia Cortez Restaurants, as well as special culinary collaborations involving the San Antonio Spurs.

MI FAMILIA: Brunch Campaign

POLLOS LOS NORTEÑOS

MI FAMILIA: Client Testimony

LA MARGARITA: Brunch Campaign

Professional Transition:
As I shift my creative focus toward new corporate opportunities, select work from this chapter has been archived from my public social media platforms and curated here as part of my professional portfolio.